The point of all this GOOGLE SEO stuff for photographers on Squarespace is to just set it and forget it. Don’t linger too long on any one thing. Your time is much better spent creating awesome content for your current and potential clients.
Turns out just running your photography business really well is the key to great SEO. Go figure. And here is the other KEY to great SEO: Create thoughtful content (a lot of it) that your target audience will want to view and share.